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Phila MRKT

GOALS

Working in a team with partners Mario Zucca and Josh Carter, we created an artist market featuring Philly’s best designers, illustrators and printmakers.

LIST OF SERVICES:

• Naming
• Logo Design
• Branding
• Print Design (postcards and posters)
• Typeface and Font creation
• Social Media Graphics
• Apparel Design
• Curation of Artists
• Curation of Venues
• Interviews/Promotion

philamrkt logo buttons
PhilaMRKT poster design

STRATEGY

We focused on the need for local artists to promote their business during the time when it mattered most: during the holidays. We found that Small Business Saturday was good timing for an event like this. This is a reaction to swing the pendulum away from days like “Black Friday” and “Cyber Monday”. Shopping small and local has many benefits for business owners and their communities.

PhilaMRKT postcard
PhilaMRKT postcards
Logo tote bag

SOLUTIONS

Over the years, we’ve found success in the following ways:

• Artist/Vendor growth year after year
• Press from Uwishunu, WHYY, Philly Views, and many others
• Larger and different venues every year
• Increased social media followers and engagement
• Increased satisfaction from artist vendors

promo graphics
team photo
philamrkt social media
PhilaMRKT website