CHOOSE CASE STUDY BELOW

sustainable pr

GOALS

To create a smart, unique, and memorable logo design for a new PR company entering the sustainable industry.

LIST OF SERVICES:
• Logo Design
• Brand Guidelines
• Stationery Design
• Advertising 
• Print Design
• Promotional Materials
• Email signatures
• Favicon
• Social Media Profile Images

Sustainable PR logo design
Sustainable PR brand guide
Sustainable PR favicon design

STRATEGY

By meeting with the owner directly and with team stakeholders, we got an extensive overview of this unique industry. From there, we researched the field and started exploring conceptual directions for the logo development. We dove deep into the possibilities for this new identity and ultimately combined symbolism for this “green economy” (trees representing nature, and a black arrow representing business profits). While we generated logo designs, we advised typography usage, color palettes, photography styles, consulted with printers, and recommended website programmers to help round out all brand assets for print and digital uses.

Sustainable PR Brand Overview
Sustainable PR Pros

SOLUTIONS

• Delivered sophisticated design work 
• Developed and evolved brand image for print and digital environments
• Positioned Sustainable PR for positive recognition, growth, and future success

“If you’re looking for quality design…Steve is your man. An artists’ eye, Steve understands how colors and images make for strong marketing. Steve worked with me to design the brand mark, website graphics and email signatures for SustainablePR.com, my eco public relations firm. Everyone comments how beautiful and memorable the imagery is. He listens to his clients and delivers exactly what they need. I recommend Steve especially for start ups and solopreneurs.”
— Anthony DeFazio, Principal : Sustainable PR : Glens Falls, NY

Sustainable PR promotional buttons
Sustainable PR business card
Sustainable PR promo gear
Sustainable PR logo